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SPQ 057: Repurposing Content: Does it Violate the Rules of KDP?

Written by Steve Scott on March 16, 2015. Listen to SPQ: iTunes | Stitcher | RSS Feed
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Holding an open book with dust coming out.

The Question

George asks: I have a question about reusing content from a Kindle book. I have a niche site idea using affiliate marketing that is based on the same content in my book. Am I allowed to copy and paste chapters as blog posts, or is that a violation of KDP terms?

Biggest Takeaway

Steve’s Answer

Steve really likes this question because it shows George is thinking beyond the Kindle platform. You really need to sit down and think of different ways to reuse your content. You can reuse content in the following ways:

You don’t just want to write something and use it once; you should reuse your content as much as possible. However, there is a method to repurposing content effectively.

The short answer to this question is that you can reuse the entire book, but only if it is not part of KDP Select. If you are in KDP Select, your content must be exclusive to Amazon. Steve talked about the benefits of participating in KDP Select in episode 6.

If your book is in KDP select, no more than 10 percent of the content can be published elsewhere; however, there is a workaround for this. You need to do a complete rewrite of the content.

You can use similar ideas elsewhere, but you can’t use the same exact content from a book in the KDP Select program. Steve has done this several times. If he writes a book and knows he covered the same topic in his blog, he rewrites some of his blog content to make it unique. He’s also had freelancers rewrite some of his book content to use elsewhere.

Steve says George should create unique versions of his content. You can rewrite it yourself or hire a freelancer to do a light rewrite. Slowly roll out the content to see if it helps sell affiliate products. Take time to rest your results before you move on to a new technique.

Repurposing content is a great way to leverage your brand and promote your business on as many platforms as possible.

Resources and Links

SPQ 006: Learn more about the benefits of participating in KDP Select

  • Hi Steve,

    Great question. I am diving 100% into KDP Select these days to get my eBooks out there and read. I pulled ’em from other platforms to do the unique, exclusive content bit. I learned from guys like you and Rob Cubbon that KDP is the way to go, to spread awareness and to boost sales. I figure it’s easier to let the platform do a ton of selling for you and the various programs you can enroll your books in puts your eBooks into so many hands,quickly and easily.

    i dig repurposing my content but I never do the copy and paste bit; I always alter it, but wouldn’t play around with trying to even post similar content to my KDP stuff because it moves into a murky area with TOS. I’ll just keep creating unique eBooks for Kindle and if I want to snag a tiny topic and do a video or other form of content on it, I’ll go that route. It takes me about 10 to 15 days – if that – to publish a 15,000 word eBook so no probs churning them out like hot cakes. I did 10 in 4 months because I was promoting a bit more, and I took off the past 4 months or so being busy with NJ stuff, and getting settled here in Bali, but now I’m on an eBook blitz for a long time, because I found my groove.

    Steve, thanks for all of your help!

    Tweeting from Bali.

    Ryan

    • Good to see you fully invested into KDP Select. I’m not 100% sure if it’s still the best long-term strategy, but you can definitely build a brand by focusing just on tht platform.

      It sounds like you’re on the right track with the books. I like the video and other types of content. That’s an area that I haven’t fully explored as of yet.

      Hope you’re enjoying Bali. I’ve heard a lot of great things about it!